Ecommerce News Roundup | 15 Mar 2024
Last week we were in a recession, this week we are out of it...
Not sure how helpful watching the latest short-term GDP figures is but it does seem like bad news is just telling us what happened last year and there is a genuine momentum to good news with all sectors 'going in the right direction'. Fascinating piece in the link below on the current state of the 'Design' function - how it failed to migrate from agencies into in-house positions in parallel with its failure to connect strategy to operational change and of course the effects of AI... Interesting because this is an important subset of customer and marketing roles and an example of a function's struggle to adapt to a fast paced environment. FastCompany.
Have a good week,
James & Patrick
Ecommerce & Digital Roundup
ASOS brings back its Inside Influencers ASOS
Footasylum - engaging its younger audiences and with a digital first in-store experience surges ahead RetailGazette
TikTok Shop integrates with Shopify in UK TikTok
INTERNATIONAL ECOMMERCE NEWS
US on-line sales lead the rising tide in retail sales (6% compared to 2%) 360Digital
Urban Outfitters sees growth across retail and digital channels FashionNetwork
Influencers look to shift to paid subscription models to create an income stream but also to swap quantity for quality...BoF
TikTok Shop in link up with Shopify RetailWeek
KLARNA's AI handling >70% of CS traffic KLARNA
HT client Puig storms ahead BoF
Zara owner Inditex invests further in logistics and digital platforms following impressive growth BoF
Prada bucks weakening luxury market trend with strong growth - in part down to 'strong digital footprint' FashionUnited
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